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为什么选择LYCRA® ADAPTIV fiber(莱卡®智合智纤)?

这种弹性纤维帮助满足不同身型需求

挑战:

世界瞬息万变,挑战服装行业快速适应的能力。我们需要直面这一挑战,我们的服装亦是如此。今天的主要市场驱动因素包括:简化且具有包容性的尺码、舒适性、用途多样性、适应性、简洁的服装图案和功能性。有没有一种解决方案可以满足这些消费者的需求,并帮助您成功应对当下和未来的挑战?

 

解决方案: 

正在申请专利的LYCRA® ADAPTIV fiber(莱卡®智合智纤)由一种革命性的聚合物制成,具有独特的化学特性,能够综合地适应穿着者对功能的需求。这意味着,当穿着者处于休息状态时,聚合物会调整其压缩保持力,以提供合适的贴合度、形状和控制力。而当穿着者处于运动状态时,聚合物会调整其弹性,以提高运动时的舒适度,就像第二层皮肤,使服装更好地保持在原位。由于这种独特的综合性能,它有助于使尺码更具有包容性并得到简化,从而为消费者提供出色的全新佩戴体验。

视频

LYCRA® ADAPTIV fiber(莱卡®智合智纤)

像第二层皮肤一样随您而动,伸展更远,回弹更快,并且稳定贴合。

消费者优势

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    带来定制化的合身效果,满足不同的身型需求

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    提供舒适度与支撑性的良好平衡

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    宛如第二层皮肤——让服饰随身而动

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    服饰穿脱方便

带给品牌和零售商的优势

  • 满足消费者对更合身服饰以及提高穿着体验的需求,进而推动销售
  • 提高消费者满意度,增加重复购买,建立品牌忠诚度
  • 在同一尺码范围内达到更高的体型包容度,提高合身性,减少退货可能——尤其对于线上销售
  • 通过削减模式,减少浪费和成本

带给面料厂的优势

  • 通过提供创新面料创造激动人心的新业务
  • 通过满足消费者对量身定制的需求,推动价值链上各个环节的销售
  • 使用标准的纺织设备和生产方法,制造出具有更大合身范围的面料
  • 零售商合身服饰销量增加,带来面料销量的增长

LYCRA® ADAPTIV fiber(莱卡®智合智纤)消费者洞察

在近期于中国、德国和美国进行的一项消费者调查*中,中国受访者在所有这些陈述中的认同度最高。

"我有兴趣购买含有这种纤维的紧身裤"。85 % 非常同意/同意
"与我已经拥有的紧身裤相比,这种纤维提供了新的、不同的东西。" 79% 非常同意/同意
"在一条紧身裤中加入这种纤维会帮助我克服以前在紧身裤上遇到的问题。" 76% 非常同意/同意
 

所有国家的受访者都表示,"我愿意为这种纤维给紧身裤带来的优势支付更多费用"。

中国:86% 强烈同意/同意
德国:68% 强烈同意/同意
美国:62% 强烈同意/同意

* Walnut, 2021

提升品牌力

品牌: LYCRA®(莱卡®)品牌标识被消费者视为品质保证的象征。采用莱卡公司免费提供的纸质吊牌或电子吊牌,来推广您的 LYCRA®(莱卡®)纤维产品。吊牌是解释说明 LYCRA®(莱卡®)纤维性能优势从而推动服饰销售的一种简单而有效的方式。

您也可签署我们的商标授权协议,制作专属的联合品牌销售端促销物料。无论选择哪种方式,我们都能轻松的借助 LYCRA®(莱卡®)品牌的 87% 全球消费者认知度,帮助您在实体店或是线上店铺触发消费者的购买决定。没有其他氨纶制造商能够为其客户提供同等水平品牌支持。请务必充分利用这一非凡的增值服务

面料厂:为您的面料进行测试和认证后,您的客户即可通过 LYCRA ONE 快速申请 LYCRA®(莱卡®)品牌吊牌。请注意,服饰零售商的销售量越大,您卖出的面料就越多。

申请吊牌

吊牌

Textile processes

  • 纬编
  • 织带
  • 无缝
  • 经编

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 纬编
  • 织带
  • 无缝
  • 经编

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 梭织面料
  • 纱线加工

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 丝袜
  • 纱线加工

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 纬编
  • 织带
  • 无缝
  • 经编

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 棉袜
  • 纱线加工

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

Textile processes

  • 纬编
  • 纱线加工

Products listing

Products Inclusive Sizing Easier donning and doffing Moves with you Comfort Second skin performance

LYCRA® 962L fiber

  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
  • Dtex : 22-880
  • Availability : Asia, EMEA, North America and South America
Value:
excellent sustainabilty
Inclusive Sizing
Value:
excellent sustainabilty
Easier donning and doffing
Value:
excellent sustainabilty
Moves with you
Value:
excellent sustainabilty
Comfort
Value:
excellent sustainabilty
Second skin performance

Value:1 Good suitability:

Value:2 Excellent suitability

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