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DNM leverages co-branded marketing tools to drives sales

Published on Oct 21, 2019

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LYCRA® FREEF!T technology offers unique features designed to meet consumer needs.

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Contact Zuhal Karacayir at DNM to order Futuretech stretch denim with LYCRA® fiber technologies.

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DNM, a leading Turkish denim producer, has adopted several LYCRA® brand technologies for its Futuretech line of premium performance denim. The new fabric collection features LYCRA® BEAUTY fiber in its Shape Me and Shaped ‘n Relaxed denim and LYCRA® FREEF!T® technology in its E-Z Stretch collection.

Meeting Consumer Needs

DNM has gone narrow and deep to understand the consumer’s need for denim offering lasting comfort, fit and shape. The Futuretech collection offers gradient levels of stretch and fit, but always with a focus on the best comfort and freedom to move ratio. If you’re looking for performance denim designed to meet the needs of today’s demanding consumer, contact Zuhal Karacayir, or visit the DNM stand at upcoming denim trade shows:

DNM has gone narrow and deep to understand the consumer’s need for denim offering lasting comfort, fit and shape. The Futuretech collection offers gradient levels of stretch and fit, but always with a focus on the best comfort and freedom to move ratio. If you’re looking for performance denim designed to meet the needs of today’s demanding consumer, contact Zuhal Karacayir, or visit the DNM stand at upcoming denim trade shows:

Kingpins Amsterdam

23-24 October 2019

The Gashouder Building at Westergasfabriek

Amsterdam, Netherlands

Hours: Wednesday 10 a.m.-6 p.m. and Thursday from 10 a.m.-5 p.m.

Denim Première Vision

3-4 December 2019

Printworks London

Surrey Quays Rd., Rotherhithe, London, United Kingdom

Hours: 9:30 a.m.-6:30 p.m.

 

LYCRA® and FREEF!T® are trademarks of The LYCRA Company.

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